- Twitter (and really, social media in general) is the place to talk to the public.
- You have to “go where the conversation is happening” and “actively participate in it”.
- The President will have to be active on Twitter for this to work. He also notes, “Anything that breaks down barriers and brings the public and politicians closer together is a good thing.”
These apply to governments and not just politicians. Maybe even more so. It’s about time to stop pretending that public hearings, press releases (and newspapers), and town halls are the best place to interact with citizens. Those are three ways to meet your residents. I mentioned on Twitter last week, I think govs should use both online and newspaper channels (and every other way possible) to reach citizens.